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Dragana Zmijanac

Hi, I'm Dragana Zmijanac (Petkovic), executive director of SEE ICT. Call me Draganita.

Dragana Zmijanac (Petkovic) is the co-founder and chief executive officer of SEE ICT, Belgrade based non-profit organization that contributes to the development of IT entrepreneurship and startup community in Serbia. SEEICT is doing projects and events like Startup-Standup, Startit, How to Web Belgrade and Mobile Monday Serbia.   Dragana Zmijanac worked as a consultant in GIZ (German International Cooperation) project that develops a functional and stable professional orientation system in all primary schools and youth offices in Serbia.   Dragana Zmijanac is a professional trainer on new media topics - writing for the web and creating killer web content, web journalism and online PR for different target groups: NGO and youth workers, journalists...    Dragana Zmijanac worked for 4 years as a project manager on youth and ICT issues in the Belgrade Open School, leading Serbian non-profit organization in the field of education, capacity buliding and policy research.   Dragana Zmijanac is a runner, fashionista and a lifehacker. She constantly experiments in the field of change and habit formation. She is easily satisfied with the very best.

Dragana Zmijanac's Background

Dragana Zmijanac's Experience

Chief Executive Officer at SEEICT

2009 - Present

SEE ICT (South East Europe Information and Communication Technologies) is a young non-profit organization, based in Belgrade, which aims to improve the overall quality of life through implementation of new technologies. Our focus is on the development of IT entrepreneurship. Our main projects are: ITDogadjaji, Mobile Monday Serbia, How to Web Belgrade conference, StartHub and StartUp-StandUp competition.

Consultant at Deutsche Gesellschaft fur Internationale Zusammenarbeit (GIZ). German International Cooperation

September 2011 - September 2013 | Belgrade

Consultant for the local youth office component on the project "Professional orientation in transition to secondary schooling" that aims to establish profesional orientation system in all elementary schools and local youth offices in Serbia.

Chief Operating Officer at Wiseman

July 2011 - February 2012

Wiseman is an internet incubator focused on the Western Balkans region. Our projects: Bolja veza, Nadji posao, Agregato, Kapital. My functions: - Business development, organization strategy, human resource management - Marketing and customer acquisition management - Public relations, brand development, brand journalism

Coordinator and lecturer at The Web Journalism School at the Serbian Association of Journalists

December 2009 - July 2011

Coordination of school activities and lectures (15 professionals), lecturing and creating study materials on different new media themes. The school is organized by the Serbian Association of Journalists (Udruženje novinara Srbije) and it covers a broad range of topics such as writing and editing for the web, basic web design and Wordpress, viral marketing, social networks, online community building and promotion.

Project Manager at Belgrade Open School

January 2009 - July 2011

Fundraising, project planning and design, coordination and implementation of activities, monitoring, evaluation, reporting. Fully responsible for the quality of implemented activities and project results. Managed projects funded by the Ministry of Youth and Sport, Ministry od Culture, Fund for Open Society in Serbia, The Royal Netherlands Embassy and other relevant donors.

Managing Editor of Mingl web portal at Belgrade Open School

2007 - 2011

Content management, news gathering and publishing, coordinating 5 professional associates Building, coordinating and lecturing a network of 40 high school journalists from all over Serbia, who cover relevant youth issues Coordination and lecturing in online journalism courses for secondary education students. Communication and cooperation with more than 20 youth organisations. Public relations, marketing and cooperation with business sector while organising Job Shadowing opportunities for high school students. Web design, functionality improvements, cooperating with professional web developers.

Editor at ITDogadjaji.com

March 2008 - January 2010

Content management, marketing and communications, cooperation with organizations, website owners and IT professionals. IT Dogadjaji is a website that delivers information on interesting IT events, promotes and strenghtens the networking of IT professionals, amateurs, enthusiasts and those who strive to become IT professionals.

Researcher at Belgrade Open School, Center for Research of Information Technologies

May 2007 - September 2007

Implemented a research on the relationship between old and new media in Serbia, published in a research study "Internet as a Public Sphere in Serbia" during 2007.

Journalist at TV B92

December 2005 - September 2006

Media internship: interviews, writing and creating multimedia news for the TV, web and radio.

Dragana Zmijanac's Education

Faculty of Political Sciences, Belgrade

2003 – 2010

Journalism and Communication studies


Dragana Zmijanac's Interests & Activities

Communication, public relations, new media, project management, marketing, team management, business, NGO, management consultancy.

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